-
Loyalty Management & Customer Experience Software
A Guide to Building Customer-Centric Loyalty Programs
16 Actionable Strategies
-
Loyalty Management & Customer Experience Software
How Loyalty Programs Boost Revenue - And How To Measure It
-
Loyalty Management & Customer Experience Software
Technologies to Improve Customer Engagement in the Oil & Gas Industry
-
Loyalty Management & Customer Experience Software
Sparrow included in Forrester's "Now Tech: Loyalty Marketing, Q4 2020" Report
16 Actionable Strategies
-
Loyalty Management & Customer Experience Software
5 Keys Elements to Measure Loyalty Program Success
Infographic
What is
Sparrow Loyalty Management System?
A cutting-edge technology product that is designed to modernize your marketing strategy and engage new and existing customers to improving customer engagement.
We have the latest technology and the experience to help you to launch the most complex loyalty projects to achieve your marketing goals.
Our comprehensive built Loyalty Management System is a cloud-based system, allowing you to easily create and execute loyalty programs with ease. The LLMS support both B2B and B2C operators and use the latest Business Intelligence & Blockchain technology to assist you identify customer behavior and provide offers that are perfectly match with their preferences.
The solution platform can easily help you promote your brand awareness with it latest features and functionalities in building trust with customers.
Features & Functionalities of Sparrow LMS
- Full Customer Insight
- Flexi Currency Management
- Loyalty Rules Engine
- Rewards Management
- Partners Onboarding
- Administration & Reporting
- Multitenancy
- Personalized Offers
- Loyalty Fraud Detection
- Support Service
Full Customer Insight
Able to provide full customer data and analyze the sales statistics to help you obtain up-to-date with the performance of your loyalty program.
Besides allowing you to create and manage your membership at ease, it also gives you a quick access to your program history of transactions.
Supports multiple class of card type and ID (plastic cards, virtual cards), and enables you to effectively organize your customer data using a simple & intuitive interface.
Flexi Currency Management
Today, large business organization operate their business process on global scale, our LMS is designed to allow for currency conversion. It enables you to plan and create many different types of loyalty points and facilitate the purchasing process on the user’s side besides easily use the system to transfer points to another account or make a refund.
Loyalty Rules Engine
The LMS also help you to decide the rules of your marketing campaign activities, set your business priorities and create personalize offers by location based.
Set and access to your Promotions Calendar of all of your active programs and campaigns, you can schedule promotions and set automatic initiation of your programs according to your requirement.
Rewards Management
The system allows you to personalize reward offers with it many scheme and patterns functionality that will help encourage your customer members to be more involved.
The system also supports e-commerce-based reward and integrated with secure online payment gateway.
Partners Onboarding
Allow loyalty program partner to join and promote by creating promotion for their products and services to reach out audience using our partner portal application. Partner’s representatives can easily access billing reports of the loyalty program.
Administration & Reporting
Real-time processing of all of your loyalty transactions, provide you with comprehensive database for your products and stores location. The LMS not only enabled with fraud detection & prevention tools but support black-lists administration.
Multitenancy
Our LMS solution allows you to host multiple B2B and B2C loyalty programs via a single platform and enables you to give access to loyalty programs to authorized parties faster as well as set various loyalty program proportions making it the most cost-effective solution in hardware and 3rd party software that help you lowers the cost of system maintenance.
Personalized Offers
Our LMS offer personalization feature, based on Artificial Intelligence and Machine Learning algorithms, allows users to identify their customers’ shopping patterns and thereafter help them to prepare offers and product recommendations that meet their clients’ personal needs.
It is design to help you with various product categories and marketing scenarios that allow you to provide offers that are most in demand and likely to hit the spot, calculate the Customer Lifetime Value and determine the best time to present your products and services.
Loyalty Fraud Detection
With AI and ML technology tools, loyalty fraud can be easily identified among loyalty program members behavior like abnormal redemption transaction, collect points, account registration, and more to help you prevent any financial drawbacks and allow your team to react swiftly to any loyalty fraud attempt cases.
Support Service
Our support service center and technology application is specifically design to facilitate processes related to the support of loyalty program members, including communicating with the customers in real-time and managing data supported with key steps approval procedure for selected actions handled by support center representatives.
With the latest intuitive chat via AI-powered Chatbot – customers can expect to be served straight away via the member portal, mobile application, or various communication apps i.e. Facebook Messenger.
- Full Customer Insight
- Flexi Currency Management
- Loyalty Rules Engine
- Rewards Management
- Partners Onboarding
- Administration & Reporting
- Multitenancy
- Personalized Offers
- Loyalty Fraud Detection
- Support Service
Full Customer Insight
Able to provide full customer data and analyze the sales statistics to help you obtain up-to-date with the performance of your loyalty program.
Besides allowing you to create and manage your membership at ease, it also gives you a quick access to your program history of transactions.
Supports multiple class of card type and ID (plastic cards, virtual cards), and enables you to effectively organize your customer data using a simple & intuitive interface.
Flexi Currency Management
Today, large business organization operate their business process on global scale, our LMS is designed to allow for currency conversion. It enables you to plan and create many different types of loyalty points and facilitate the purchasing process on the user’s side besides easily use the system to transfer points to another account or make a refund.
Loyalty Rules Engine
The LMS also help you to decide the rules of your marketing campaign activities, set your business priorities and create personalize offers by location based.
Set and access to your Promotions Calendar of all of your active programs and campaigns, you can schedule promotions and set automatic initiation of your programs according to your requirement.
Rewards Management
The system allows you to personalize reward offers with it many scheme and patterns functionality that will help encourage your customer members to be more involved.
The system also supports e-commerce-based reward and integrated with secure online payment gateway.
Partners Onboarding
Allow loyalty program partner to join and promote by creating promotion for their products and services to reach out audience using our partner portal application. Partner’s representatives can easily access billing reports of the loyalty program.
Administration & Reporting
Real-time processing of all of your loyalty transactions, provide you with comprehensive database for your products and stores location. The LMS not only enabled with fraud detection & prevention tools but support black-lists administration.
Multitenancy
Our LMS solution allows you to host multiple B2B and B2C loyalty programs via a single platform and enables you to give access to loyalty programs to authorized parties faster as well as set various loyalty program proportions making it the most cost-effective solution in hardware and 3rd party software that help you lowers the cost of system maintenance.
Personalized Offers
Our LMS offer personalization feature, based on Artificial Intelligence and Machine Learning algorithms, allows users to identify their customers’ shopping patterns and thereafter help them to prepare offers and product recommendations that meet their clients’ personal needs.
It is design to help you with various product categories and marketing scenarios that allow you to provide offers that are most in demand and likely to hit the spot, calculate the Customer Lifetime Value and determine the best time to present your products and services.
Loyalty Fraud Detection
With AI and ML technology tools, loyalty fraud can be easily identified among loyalty program members behavior like abnormal redemption transaction, collect points, account registration, and more to help you prevent any financial drawbacks and allow your team to react swiftly to any loyalty fraud attempt cases.
Support Service
Our support service center and technology application is specifically design to facilitate processes related to the support of loyalty program members, including communicating with the customers in real-time and managing data supported with key steps approval procedure for selected actions handled by support center representatives.
With the latest intuitive chat via AI-powered Chatbot – customers can expect to be served straight away via the member portal, mobile application, or various communication apps i.e. Facebook Messenger.
Learn more about the many benefits
Improved the cost of acquisition and enhance customer experience
Full insight into customer data profile and behavior
Increased loyalty of program members with price comparison and reduce customer churn
Increase brand awareness and stay ahead of your competitors
Real-time efficiency in customer communication through multiple channels
Reliability & convenience using a single, robust platform for multiple loyalty campaigns
A secure cloud-based system that is design to be fully compatible with Sparrow infra-space cloud at all major public cloud providers (AWS, Microsoft Azure, Google Cloud) and it’s capability in autoscaling, uptime availability, backup and disaster recovery.
An embed gamification solution to help you engage and reward your customers to increase customer satisfaction
Allowing your customer to captivate the products offer at the right time and place, participate and win rewards, fast to earn points with promotion and campaign event, access to member portal and manage their profile and easy to track their rewards points and redemption history.
Learn more about our products
Loyalty Management
Create and manage successful loyalty programs to build stronger relations with customers and increase brand awareness.
Loyalty Management for Travel
A solution for travel industry professionals that allows for running loyalty programs focused on individual and B2B customers.
Loyalty Marketing Cloud
An affordable suite of powerful tools for creating loyalty programs, marketing campaigns, and personalized CXs.
Location-Based Services
A standalone application for creating an active form of communication with your clients using in-door navigation services.
Campaign Management
A dedicated set of tools allowing you to design and optimize unique, personalized marketing campaigns with ease.
Business Intelligence
An advanced analytical and reporting platform for monitoring and optimizing both loyalty programs & marketing campaigns.
Loyalty Consulting
Profesional business services designed to help you improve your loyalty programs and maximize customer engagement.
Program Management Services
Sparrow provides dedicated resources and works closely with you to manage company’s day-to-day operations.
Sparrow - a global provider of advanced IT products for business automation
Sparrow is a global software house that helps large enterprises streamline their business operations throughout the entire loyalty value chain. We offer a comprehensive suite of systems and professional tools for building & managing personalized loyalty programs and creating rich customer experiences.
Sparrow has gained its global experience through our collaborations with dozens of companies operating in all industries – Retail & Consumers Goods (FMCG), telecom, finance, travel and many more – such as JetBlue Airways, Heathrow Airport, and BP.
The offer also includes big data analytics and innovative customer engagement systems based on modern IT architecture standards as well as emerging technologies (Artificial Intelligence/Machine Learning, Blockchain).
What is
Sparrow Loyalty Management Mobile App?
The rise of mobile applications has been on the rapidly growing in view of today market trend where customers tend to do with their daily transactions on smartphone.
Sparrow Loyalty Management Mobile App allow you to significantly improve your loyalty programs, reach out to new customers more efficiently, and create new ways to engage with the use of the latest technologies.
Our Loyalty Management Mobile App helps identify, register, reward and engage your customers through personalize and real-time offers anywhere, anytime with minimal effort and cost.
Our system process allows customers to access their loyalty accounts, and collect more points digitally while shopping with exclusive offers and coupons available via the application. It also enables you to get more customer data and shopping behavior. Our intuitive loyalty program app powered by embedded gamification mechanics and micro-location based offers you to maximize customer engagement.
Drive your customers in and 'beacon' them via offers and promotions
The mobile app integrated with beacon technology that enables you to:
Features & Benefits
Sparrow Loyalty Management Mobile App help your customers shop smart and allow them to:
Use the power of gamification to increase customer engagement
Use gamification to strengthen customer engagement as part of new social aspect to your loyalty programs. It can increase your members’ involvement with the use of beacon technology, apart from gaining customer loyalty and optimize the communication with your customers.
It’s a powerful tool designed for businesses of any size that allow you to increase and drive customer loyalty using modern gamification techniques. It’s also a great marketing tool that can be customized plug-in to engage and reward users.